About
Corporate Profile
Vision
“Committed to maintain the stability and firmness in the furniture business, together with creating opportunities for business growth, continuously seeking for opportunities to expand into other businesses for sustainability.”
mission
- Sustainability The organization is developed to grow with sustainability such as the cost and expense reduction of major raw materials for the Company’s furniture business, the expansion of business into the renewable energy business as an important tendency and a part of creation of energy stabilization, which would help to continuously generate revenue and profit for the business in overall, and seek for new businesses related to main business or new business opportunities that could generate income for secured growth, etc., and operate the business with responsibility to all stakeholders along the value chain, society, environment, and good corporate governance.
- Diversification Risk diversification in business, such as incomes from selling products both domestically and internationally, a variety of customer groups from exporting, modern retail stores, sales showrooms, wholesale stores, retail stores for furniture throughout the country. Development of e-commerce selling model through online platforms and the business expansion to other types of businesses such as energy business, digital asset business, agricultural crop business, in order to diversify risks and not solely rely on furniture business.
- Adaptation Ready for strategies of changes and continuously adapt itself for creating opportunities in business operations with stability and sustainability, such as starting from furniture business to become a para rubber furniture business, particle board furtniture MDF and foil paper business, in order to reduce the production cost of furniture, etc.
Corporate Values
- Be Passionate and Determined
- Do More with Less
- Pursue Growth and Learning
- Build Open, Integrity, Honest relationshipswith Communication
Objective
“To lead the organization into the development and profits with sustainable growth along with social and environment responsibility, including good corporate governance.”
History
“Committed to be the leader in furniture business in Southeast Asia and Create opportunities for continuous growth in business.”
The Company registered its establishment on 12 October 1999 with the initial registered capital of 6,000,000 Baht (Six Million Baht Only), in the beginning of its establishment, the objective is to operate business as a manufacturer and distributor of self-assembled particle board furniture under the management of the group of Thai businessmen led by Mr.Wanlop Suksawad, as the current major shareholder, and the Suksawad family, who are the founder and pioneer of furniture manufacturing and distribution business since 1992.
Business Overview
East Coast Furnitech Public Company Limited is a manufacturer and distributor of furniture made of particle board and rubber wood, foil paper, dried rubber wood for using as raw materials for manufacturing furnitures, distributor of rubber wood furniture manufactured by ECF or from other domestic and oversea manufacturers and cutting the edge of wood (PVC) for purpose of manufacturing particle board furnitures. Moreover the Company has established one of subsidiary in order to operate the renewable energy business.
Awards
Year 2017 Contribution Award
NWC Small Group Activities Excellent Award,
East Coast Furnitech Public Company Limited
May 11 2018 Nitori Holding Co.,Ltd.
ECF CSR Social Activities
The company is awareness. That will raise awareness about sharing in an organization culture focusing on promoting employees with public mind creating happiness through being a giver. To be a part of creating a better society for the present. This is why it is a project activity to deliver happiness to society and happiness to employees from being a giver.
Management Structure
